“Curvy or no, Barbie is still a mean girl,” by Meghan Daum of the Los Angeles Times. Published on February 4, 2016.
Meghan Daum’s article, “Curvy or no, Barbie is still a mean girl (2016),” argues that despite the recent expansion of Barbie dolls on the basis of sizes and skin tones, children will always dislike the famed doll. Daum supports her statement through the citing of a recent study and quotations from fellow writers. The purpose of the humorous article is to report on the negative connotations behind the Barbie doll in order to state that it will always be hated. Finally, from the use of a feminist tone, it is implied that Daum’s audience consists liberal-minded individuals.
In the beginning of the article, Daum uses an understatement (“Never mind the prospect of a woman in the White House.”), to discuss the trendiness of this topic. After the introduction of “curvy” Barbie, Daum begins to talk more about the background behind this new toy. First, she mentions a TIME article, in which the author observed that many of the children had fat-shamed the new doll. Then, through a critical, but humorous voice, Daum describes the political blaming (some claim the doll panders to liberals) and anti-feminist reaction with a quotation from Milo Yiannopoulos. It is humorous to the reader when she explicitly states “Uh, OK” at the end of his quote.
“every step fat-feminism takes toward victory means another wistful glance in my direction from otherwise-straight men.” – Milo Yiannopolos
Overall, humor is the key tone expressed through Daum’s disapproval. She describes the doll as “basic” (yes, the pop-culture term) and a “mean girl.” If you are a Millennial, you must know what she means by “mean girl,” and that is the famed Regina George from the movie of the same name.
Comment to Meghan Daum:
Could your opinion of the Barbie doll additions represent all brands of dolls? Now that I think about it, most dolls that I have ever seen reflect only beauty and perfection.